Cast your minds back to the good old days of advertising. When David Ogilvy, Bill Bernbach and Don Draper ruled
Why? Because happy clients spend more, stay longer, and have a huge positive impact on the culture of an agency.
HOW DO I HELP AGENCIES?
Client Relationship Evaluation
and insight where it is needed most: at the heart of the client relationship dynamic.
Short but structured 1-2-1 interviews with key senior clients, supplemented by a quick, bespoke, online survey for all additional clients probing opinion on specific service capabilities e.g. quality of strategic thinking, quality of tech expertise, quality of client management etc.
A detailed relationship evaluation report loaded with actionable insight and coupled with a recommended action plan
This is dependent on the size of business and the number of clients but a typical engagement takes approximately 4-6 weeks.
Client Experience training
equips individuals with the requisite knowledge, skills, and confidence to deliver an exceptional client experience.